Last Updated: January 2025
At our Singapore Real Estate Agency, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, share, and safeguard your data in compliance with the Singapore Personal Data Protection Act (PDPA) and the European Union's General Data Protection Regulation (GDPR).
Legal Entity: Selobi agency
UEN (Unique Entity Number): 201782791340B
Registration: Registered with the Accounting and Corporate Regulatory Authority (ACRA) of Singapore
We collect personal information that you voluntarily provide to us when you interact with our services:
We automatically collect certain information when you visit our website:
When you submit our contact forms, we collect:
Purpose: To respond to your inquiries about properties and real estate services
Storage: Contact form submissions are stored in CSV format on secure servers with encryption and access controls
Compliance: All contact form data handling complies with Singapore PDPA requirements for consent, collection, and storage
We process your personal data based on the following legal grounds and for these specific purposes:
We may share your personal information with the following categories of recipients:
Important: We never sell your personal data to third parties for their independent marketing purposes.
Our website uses cookies and similar tracking technologies to enhance your experience and analyze website performance. Below is detailed information about each technology we employ:
Purpose: We use Google Analytics to understand how visitors interact with our website, including page views, session duration, bounce rates, and user demographics.
Data Collected: Anonymized IP addresses, browser information, device type, pages visited, and interaction patterns.
Retention: Google Analytics data is retained for 26 months.
Privacy Controls: We have enabled IP anonymization and disabled data sharing with Google for advertising purposes.
Purpose: To measure the effectiveness of our advertising campaigns and display relevant ads to users who have previously visited our website.
Data Collected: Cookie identifiers, ad interaction data, conversion events (form submissions, phone calls).
Remarketing: We use Google remarketing tags to show personalized advertisements to previous website visitors across the Google Display Network.
Purpose: To track conversions from Facebook ads, optimize advertising campaigns, and create custom audiences for targeted marketing.
Data Collected: Page views, button clicks, form submissions, and custom events related to property searches.
Custom Audiences: We may create lookalike audiences based on website visitors to reach potential clients with similar interests.
Under the Singapore PDPA and GDPR, you have comprehensive rights regarding your personal data:
You have the right to request copies of your personal data that we hold. We will provide this information in a commonly used electronic format within 30 days of your request.
You can request that we correct any inaccurate or incomplete personal information. We will make corrections promptly upon verification.
You may request deletion of your personal data when it is no longer necessary for the purposes for which it was collected, or if you withdraw consent.
You can request to receive your personal data in a structured, machine-readable format and have it transmitted to another data controller.
You have the right to object to processing of your personal data for direct marketing purposes or when processing is based on legitimate interests.
Where processing is based on consent, you may withdraw your consent at any time. This will not affect the lawfulness of processing before withdrawal.
You will not receive discriminatory treatment for exercising any of your privacy rights. We will continue to provide you with equal service quality.
You have the right to lodge a complaint with the Personal Data Protection Commission (PDPC) in Singapore or relevant supervisory authority in your jurisdiction.
Data Shared: We share anonymized usage data, conversion events, and remarketing audiences with Google.
Purpose: Website analytics, advertising campaign optimization, and remarketing to interested users.
Google's Use: Google may combine this data with other Google services data to provide measurement services and targeted advertising.
Privacy Policy: Google's privacy practices are governed by their privacy policy and terms of service.
Data Shared: We share website activity data, conversion events, and hashed contact information with Facebook.
Purpose: Measuring ad effectiveness, creating custom audiences, and delivering targeted advertisements on Facebook and Instagram.
Custom Audiences: We may upload hashed email addresses to create custom audiences for advertising campaigns.
Lookalike Audiences: Facebook may create lookalike audiences based on characteristics of our website visitors.
Data Shared: Conversion tracking data and remarketing information for Bing advertising campaigns.
Purpose: To measure campaign performance and deliver relevant ads across the Microsoft Advertising network.
We respect Global Privacy Control signals. If your browser sends a GPC signal, we will treat it as a request to opt-out of the sale or sharing of your personal information for targeted advertising purposes.
How to Enable GPC: